Marketing aficionado and digital ninja, I am an energetic, driven and a goal oriented professional. I am an experienced Marketing Professional with an interest in building professional and national brands to be successful.

Marketing aficionado and digital ninja, I am an energetic, driven and a goal oriented professional. I am an experienced Marketing Professional with an interest in building professional and national brands to be successful.

What I've AchieveD

  • Optum:

    • More than 1.3 million dollars in revenue in Q3 of 2020 is attributed to nurturing the client with strong communications through email campaigns, engaging content, and lead gen.

    • Helped carry the Sales Team to close nearly $1 million in 2020 in Q1 from website SEO and PPC alone.

    • September of 2020 helped closed 1.7 million in revenue through google ad words, email nurturing, and remarketing campaigns.

    Toyota Music Factory

    • Responsible for creating a 360-degree marketing strategy to build and brand a 250,000-square-foot development, featuring an 8,000-capacity indoor/outdoor amphitheater, a 50,000-square-foot event plaza, and a 15-plus restaurant district.

    Feizy Rugs

    • Helped save a quarter of a million dollars off the operating budget, helping the sales force with the “go green” initiative.

    • Improved existing email communications at Feizy Rugs to increase email marketing open rates to more than 35%, click-through rate from 8% to more than 25%, and increased attendance by 20% at all markets for the second-largest rug manufacturer in the U.S.


My experience includes:

  • Word Press design and development

  • Paid advertising (PPC, Display, Remarketing) campaign management

  • Online marketing in SEO and PPC

  • Google My Business, Google Ads, and Google Analytics

  • CRM platforms: Salesforce Marketing Cloud, and Zendesk 

  • Email marketing: EMMA, Mailchimp, and Constant Contact

  • Project management tools: Trello, Monday, and Mavenlink

  • Project managed more than 10 national accounts from Toyota, Texas Lottery, Lexus, Whataburger, and Green Mountain Energy

Recommendations

Jack Hesselbrock

Senior Associate Athletic Director / Texas Christian University

Jon Paul is highly energetic individual that has a tremendous attention to detail and a 'can do attitude." During the time that I worked with Jon Paul, I observed a young man with great desire and drive. When Jon Paul was assigned a task, he committed to completing the assignment swiftly and with efficiency. He is a great problem solver and relishes those challenges. I look forward to observing Jon Paul as he progresses through his career, striving to reach his goals and ambitions. Jon Paul will be successful in whatever endeavor he chooses.

Kim Vance

Seasoned Marketing Executive and Interior Design Industry Lover

I could not have asked for a more professional, organized, creative and positive marketing right-hand-man than I had in JP. As his manager, I saw a young man eager to learn, and grow, in his abilities. JP is the type of employee who sets a high bar for himself and rises to the occasion when the bar is set high for him. I never hesitated for a minute to hand him multiple projects with overlapping due dates or push him out of his comfort zone to try to tackle a project that he'd never done before. He finds a way, always. The man is a magician...and smart and funny. Model employee and I highly recommend his work.

Laura Weisbrod

Administrative Assistant at Texas Christian University

Jon Paul has a great eye for detail. He also showed a great talent with creativity as he was tasked with creating recruiting materials to send to potential student athletes for TCU. If he did not know about something, he would be pro-active in looking up on how to use it, etc. In an environment of much pressure, he kept a calm demeanor and just kept working to meet all deadlines. Integrity and accountability are two of his strengths along with his creativity. Working with Jon Paul was always worthwhile.